Lessiter Media Names Kim Schmidt Named Executive Editor
Lessiter Media has promoted Kim Schmidt to executive editor of Farm Equipment and Rural Lifestyle Dealer magazines.
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Schmidt joined Farm Equipment in June 2012 as managing editor. In her expanded role, she will be responsible for all of Farm Equipment’s print and digital content, as well as production budgets and processes.
“Kim will have the responsibility to protect our unique editorial formula, as well as creating and developing content that will continue to challenge our dealer readership,” said Mike Lessiter, editor/publisher of Farm Equipment and president of Lessiter Media. “In her nearly seven years here, Kim has grown professionally and become very knowledgeable of the farm equipment business. She has earned this promotion and there’s no doubt she will continue to be an asset to both Lessiter Media and the industry.”
Schmidt succeeds Dave Kanicki, who joined Lessiter Media in 2005 and has been executive editor of Farm Equipment since 2008. Kanicki is now senior editor with Farm Equipment and will continue as editor and publisher of Ag Equipment Intelligence.
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